LRN is comprised of innovators, experts, and big thinkers who aspire to bring out the best in themselves and each other—we bring our passion and commitment to work with us every day.

LRN aspires to function as a human operating system, one in which success is achieved by unleashing and connecting the potential of many individuals, who each choose to work together on a single unifying mission. Rather than being coerced or motivated towards performance, human operating systems create freedom to thrive for each contributor by ensuring that each is valued, supported, and part of a system of mutual accountability.

DOV SEIDMAN

FOUNDER & CHAIRMAN

Dov is the Founder and Chairman of LRN. His career has focused on why HOW matters and HOW companies and their people can operate in both principled and profitable ways. That’s the inspiration behind his book, HOW: Why HOW We Do Anything Means Everything, which was expanded to include a Foreword from President Bill Clinton. Today, the HOW philosophy is being used to impact how businesses operate, cities are run, soldiers are trained, school systems prepare their students and staff, and professional sports franchises use values for competitive advantage. The HOW philosophy was recognized as one of the nine rules for companies to embrace in Thomas L. Friedman’s seminal book, “The World is Flat.” Dov’s ideas have also been featured prominently in Friedman’s best-selling “Hot, Flat and Crowded,” “That Used to Be Us,” “Thank You for Being Late.”

Fortune called Dov the “hottest advisor on the corporate virtue circuit,” and The Economic Times named him a “Top 60 Global Thinkers of the Last Decade.” Dov is a Harvard Law School graduate with bachelor’s and master’s degrees in moral philosophy from UCLA and a graduate degree in philosophy, politics, and economics from Oxford University.

Dov’s proposals before the U.S. Sentencing Commission, arguing that companies must move from a check-the-box, compliance-only approach to focus on fostering ethical cultures and behaviors, were adopted and are the very standards by which companies, cultures, and programs are judged. Dov writes frequently about leadership for the New York Times and Fortune. Most recently, Fortune invited Dov to share his views on the moral imperatives of modern leadership at the Vatican. In a follow up article on the topic in Fortune’s Change the World issue, Dov was called the “corporate whisper” because of his “ability to take the challenges that CEOs and other leaders face in their day-to-day roles and place them in a broader context of decision-making—one that brings into greater focus the real effects on coworkers, community, and the enterprise itself.” Dov has also been named a “Game Changer” by Time Magazine and “One of the Top Thought Leaders of the Past Decade” by The Economic Times.

Dov holds master’s degrees in moral philosophy from UCLA and Oxford as well as a law degree from Harvard. He has received an honorary doctorate from Hebrew Union College. Dov was honored as the 2014 Corporate Organizational Excellence in Organizational Development Award winner for demonstrating a 10+ year commitment to organizational development and effectiveness.

KEVIN MICHIELSEN

CEO

Kevin Michielsen joined LRN Corporation in September of 2020 as CEO, drawn by LRN’s mission to inspire principled performance and its plan for continuing global expansion. Over the past 25 years, Kevin has led companies through periods of rapid global growth and transformation. Most recently, as CEO of Watermark, he led his team to develop a new SaaS software category in Higher Education by combining six leading point solutions providers into a single suite to deliver the first institutional effectiveness platform of its kind. In doing so, he assembled an inclusive community of diverse leaders and team members to drive one mission: to improve institutional and student outcomes. As a result, Watermark quadrupled in size in 18 months, and became the leader in its field. Kevin was named Top 25 Education Software CEO by the Software Report in September of 2019.

Earlier in his career, Kevin was President of American Lawyer Media where he co-led the transformation of the company and subsequent sale from one private equity investor to another. Prior to that, he held senior leadership roles at Visant (KKR sponsored), LexisNexis, and McKinsey & Co in Europe and Latin America. He also co-founded ProcuraDigital, which was subsequently acquired by a Fortune 500 company. Throughout his career, Kevin has developed world class and diverse teams, structured and deployed global growth strategies, and directly led or managed the integration of over a dozen companies and teams.

Kevin attended Bentley College and holds an MBA degree from the University of Michigan, Ross School of Business. He has lived and worked in several countries and speaks multiple languages.

DAVID GREENBERG

SPECIAL ADVISOR

David Greenberg is a Special Advisor to LRN Corporation. He has been part of the ethics and compliance community for two decades, beginning with his appointment in 2001 as Senior Vice President and Chief Compliance Officer at the Altria Group, Inc, then the parent company of Philip Morris, Kraft Foods and Miller Brewing. He and Altria chose LRN as a partner in 2006 and, after his retirement in 2008, David joined LRN as an Executive Vice President and member of the Executive Committee, focusing on innovation and expansion of our content, solutions and advisory services.  In 2017, he became a special advisor to LRN, working with CECOs, senior executive teams and boards on ethics, compliance, culture, behavior change, strategy and leadership.

Earlier in his career, David served in various senior positions overseeing government affairs, corporate affairs, EHS, communications and strategy at Altria Group, culminating in his role as CECO and a member of the Executive Committee. He was also a principal architect of the company’s very successful efforts to end the ‘tobacco wars’ which threatened the company’s very existence.  Earlier in his career, Mr. Greenberg was a partner in the Washington D.C. law firm of Arnold & Porter and also served as Legislative Director and General Counsel of the Consumer Federation of America.  He attended Williams College and has JD/MBA degrees from the University of Chicago.

At the board level, Mr. Greenberg serves as Chair of the Governance and Risk Assessment Committee and a member of the Audit Committee of International Seaways (NYSE: INSW), one of the largest global crude oil and petroleum tanker companies. Mr. Greenberg’s previous board experience (2006 to 2016) was as the independent director – and member of both the Audit and Compensation Committees –of APCO Worldwide, a private communications and government affairs consultancy and as a director (2013 to 2016) of Clean Tech Group, which creates opportunities for industrial companies to invest in innovative, clean technology. He also served for 5 years as Chairman of the Board of Trustees of The Keystone Center, a Colorado non-profit that brings together oil, chemical and pharmaceutical companies with leading NGOs to find solutions to complex public policy challenges at the federal and state levels.

Greenberg has testified before the U.S. Congress, the European Union, the Israeli Knesset and other governmental bodies over two dozen times and has appeared on ABC Nightline, the CBS Morning News, BBC Morning, and the PBS News Hour, and has spoken at leading events for CEOs and boards.

Leadership Team

The Leadership Team focuses on managing our day-to-day operations, determining our market strategy and execution, and creating opportunities for our people to thrive. Above all, it is dedicated to ensuring that all of these objectives are met in a manner that reflects our HOW philosophy and mission to inspire principled performance.

Anita Absey

CRO

Tom Bubeck

COO

Marie Burke

COO of Interactive Services

Kevin Cahill

CFO

Jennifer Farthing

CLO

Ty Francis MBE

Advisory

Matt Plass

CEO of Interactive Services

Marisa Ricciardi

CMO

Margaret Sweeney

People & Culture

The Living HOW Council

The Living HOW Council is a cross-functional group of diverse voices across the company who have come together to ensure our philosophy, values and Leadership Framework are alive and well at LRN, helping to inform and guide all aspects of our business.

Name

Kathleen Brennan

Yoab Bitran

Bhadra Pillai

Rodrigo Hermel

Dana Vazquez

Somnath Dutta

Dave Millichap